Create a killer about page

Create a killer ABOUT PAGE in 7 simple steps

Did you know the ABOUT page on your website is often the second most visited page (after the home page). So being able to create a killer about page is business critical. It’s your brochure, your story, your chance to tell your potential customers what you’re all about. So don’t lose this golden opportunity to…

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What’s Better – Free or Paid Traffic?

[00:00:02] Hi it’s Cassie from Modern Marketing Spark. Today we’re going to talk about what’s better free or paid traffic. So just before we jump in just wanted to talk about what is traffic. Now if you’ve got a Web site or a blog or any sort of offers or program that you’re offering online,…

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Facebook advertising metrics

The 7 Key Metrics You Need To Track To Run A Successful Ad Campaign

If you’re new to running Facebook ads you might feel a bit like a rookie pilot in the cockpit, with all the dials and switches. In fact, there are only 7 key metrics you need to track to run a successful Facebook Ad Campaign. Let’s look at each of them, and why they’re so important:…

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CASE STUDY: How We Took An Almost Dead Facebook Page, Made A Few Simple Tweaks, And Turned It Into A Lead Generator Making £3-£4k Per Month.

A client asked me to help with their Facebook page as it wasn’t serving them at all. They were struggling with what to say, how to say it, and how best to communicate with their fans. They had virtually no engagement and no online presence or community. Their Facebook page was just an empty bill…

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CREATE HIGH IMPACT VIDEOS FOR SOCIAL MEDIA

Create High Impact Videos for Social Media

CREATE HIGH IMPACT VIDEOS FOR SOCIAL MEDIA One of the things we talked about on the recent “How to Boost your Sales with the new Facebook and Instagram” webinar was the importance of video on Social Media. Consider this: 79% of all traffic will come from video in 2018 The Click through rate of your…

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How to Get Started with Facebook Ads

This is a question I’m often asked either by business owners starting out with Facebook ads or those who’ve dabbled and not had great results. Facebook ads are a fantastically economical way to generate leads IF they’re set up right and are converting well. Let’s start with a visual summary of the key steps needed…

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schedule Facebook live

How to Schedule Facebook Live Streams within Facebook

Why the need to schedule Facebook Live Streams within Facebook? One of the challenges of live streaming for your audience is finding you and you want to make it as easy as possible for people to join you live. It’s not good enough to give them your Facebook page URL and hope they’ll find you…

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Let’s talk about Traffic from Social Media

Let’s talk about Traffic from Social Media There are THREE types of traffic – I shared them here in a recent Facebook Live, and the pro’s and con’s of each traffic source. Why is traffic important? Because traffic = people = eye-balls on your offers = potential customers = leads = sales Watch the video…

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The Catch 22 of Modern Marketing

The Catch 22 of Modern Marketing

Does this sound like you? You’re smart and savvy. You’ve started your own business. Created a website, started a Facebook page, posted on Instagram but what you enjoy most is providing your service, working in your zone of genius. You know, that special thing that you offer the world, that lights you up, that is…

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7 Reasons To Use Facebook Ads In Your Business (Infographic)

Have you been wondering if it’s time to use Facebook Ads? Here are 7 Reasons to use Facebook ads in your business. We put this together for one of our referral partners and I wanted to share it with you. Need help creating a high -converting Facebook ad campaign? Check out the Facebook Ads Bootcamp…

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